Good design connects with more people.

As your creative partner, I deliver website design and brand strategy, graphic design and editorial publishing – for startups, non-profits, and established organisations across web, print, and digital media

We’ve used Fred for a number of years. His service, professionalism and turnaround times are to the highest standard. He always provides more than we expect and the designs always have a positive impact on our business.

STEVE SAVAGE
Director, Spelthorne Community Tennis Centre.

Fred was a delight to work with from start to finish. He made the creation of our business website a breeze, and we’ve received nothing but praise for it since its launch.

ALEX MORGAN
Director, Trekkers Bars Ltd.

Your work for us is fantastic. The versatile layout you’ve designed and the skill with which you use the sometimes prosaic copy and photos I send to achieve each great looking edition so quickly are impeccable.

CARLOS QUIEROZ
Editor, CQ Magazine

Our website now functions so much better. It looks better too, attracts significantly more visitors and we’ve saved money. Not only that, as a small charity team, working one to one with Fred has been an absolute delight.

TOM BEESTON
Chief Officer, Chiltern Society

I’ve worked with Fred on many design projects, ranging from point-of-sale suites and leaflets to a highly complex brand signage manual… Fred cares about doing things well, and it shows.

SUSAN PERRIN
Brand & Communications Manager, Budgens

Fred has been our go-to design partner for years and essentially created our branding. It’s great suggesting a rough idea knowing I can leave the creative details to him, and I’m regularly astonished by how quickly and cleverly he solves the design challenges we throw at him.

TOM JANVRIN
Director, ShowKids Ltd

Fred’s done really great work for us, and provided an exceptional service and price. He stuck to the brief and had some very good ideas to help us create our first website within our budget.

KEVIN WEBB
Managing Director, EGS Transport Ltd

You did great work on the advertisements and emails. They’re perfect. Thank you.

RACHEL FARNHAM
Marketing Executive, Leica Camera Ltd

Thank you and congratulations on doing an excellent job. It's been a pleasure to work with you and I'm delighted with the outcome. Your design ideas, imagination and ability to translate our sometimes vague thoughts into actual results have been of the highest quality.

DAVID GOSLING
Trustee, Peak & Northern Footpath Society

brand strategy & visual Identity.

Stand out from day one with a solid visual foundation from a dedicated graphic designer

Every organisation, product and service needs a clear visual identity to build trust and recognition. As an experienced graphic designer I create thoughtful, flexible brand systems that help communicate value and stay memorable in every medium.

WHAT THIS INCLUDES:
Branding & Rebranding • Brand Guidelines • Logos & Symbols.

custom website design & development.

Turn interest into action with a modern website designed to connect

A good website should make life easier for you and your audience. With my website design and brand strategy skills I build fast, accessible, digital spaces tailored to your specific goals – making it effortless for visitors to find the information they’re looking for, and take action.

WHAT THIS INCLUDES:
Custom Web Design • Site Redesign • WordPress • Elementor • Payment Gateways • UI/UX • SEO.

Print & Publication design.

Thoughtful design for print with real world presence and impact

Printed material carries a gravitas and tangeability that digital media can’t compete with. I design clean, engaging layouts built to hold readers’ attention and clearly communicate even the most complex information.

WHAT THIS INCLUDES:

Editorial & Publications: Catalogues, Magazines, Reports & Manuals
Promotional Print: Brochures, Leaflets, Flyers & Advertisements
Large Format & Displays: Posters, Banners & Signage
Brand & Content: Packaging & Copywriting.

Digital Assets & Communication.

Keep your brand looking consistent and sharp on every digital platform

Not every project requires a full redesign. I provide reliable ongoing design support to elevate your daily communications and ensure your visual standard stays high across every channel.

WHAT THIS INCLUDES:
Slide Decks • Social Media Graphics • Digital Campaign Assets • Email Templates.

Who I Work With.

startups & new projects

Starting from scratch can feel overwhelming. I help new businesses and fresh ventures like Echor Music get off the ground with a complete setup – handling your brand identity and website so you can launch with confidence.

Charities & Not-For-Profit

When your mission matters, how you present your information is critical. I help charities and non-profits, like LEJOG Association, with accessible reports, awareness campaigns, user-friendly websites, and other assets.

Established Organisations

If you already have an established identity but need an experienced designer for a website refresh, or just extra design support when you need it (like Tribe Culture Change) I can step in to keep things moving.

How I work with you.

01 > UNDERSTAND

First, we discuss your goals, your audience, and what needs to be acheived – ensuring the work does exactly what it needs to do.

03 > Refine

We review the work together and hone the details until everything looks and feels right, and works smoothly.

02 > Design

I develop initial concepts – exploring layout, structure, and function – to set the right direction and tone for your project.

04 > deliver

Partnering with a skilled graphic designer and website developer ensures you get professional results in print, on screen and online – all delivered and ready to use.

Ready to start a project?